GAIN SOCIAL & OOH -
I’ve worked on a lot of clients, but Gain will always be at the top of my list. Their lighthearted tone and fearless attitude made them such a fun client to work for.
Below you’ll see a variety of content created for Gain, including a few OOH executions and social content. Gain refers to their target as “Ganiacs” because their customers are so playful and obsessed with the scent. Our goal as a team was to create funny content that felt relatable, almost like the consumer was having a conversation with a friend.
MOTHER'S DAY AND CINCO DE MAYO SOCIAL POSTS
FATHER'S DAY SOCIAL-
I loved this choose-your-own-journey social post we created. I took a lot of inspiration from my own Dad when writing it.